Did anyone notice it? that pushing Google search traffic to your website becoming harder and very harder than earlier. Let’s check the fact for SEO Optimization in 2019.
First, try to search a question or any query in Google for example –
“How do I factory reset my Motorola android one?”
When you will search a query in Google, then it shows you feature snippets first. Means users who using google search taking there answers on Google page itself. means users don’t have to visit the websites. If the answer is long then users may take interest to visit.
So What is a featured snippet?
From the last 2-3 years, Google is enhancing its search experience according to the users choice.
The Featured Snippet is the latest Google SERP format which providing direct answers to the users for typed any question or query in Google search. So users don’t have to visit anymore to the related website if he satisfied with the short answer.
In short, A featured snippet is a special block above the Google organic search results, which includes directly answers of users query.
How does the Featured Snippet work?
You can take an example right away, just search any query in Google, I am searching that “missed call inquiry number for SBI?”
Now you can see Google search showing your answer on the first page or top of the page. It means I got the answer, further I will not be interested to visit the site.
What are the Different Types of Featured Snippets available?
Here is the complete list of the different types of Featured Snippets.
Generally, featured snippets fall into one of three formats: the paragraph type, the list type, or the table type.
- Paragraph Snippets
- List Snippets
- Table Snippets
What is the featured Paragraph snippet?
Featured Paragraph type snippet means Google shows the Paragraph on the Google Search from any website or webpage which contains the right answers of the search query.
What is a featured List snippet?
Featured List Snippet means Google shows the answer in bullet point, number point and a list from any website or webpage which contains the right answer of the search query.
What is the featured Table Snippets?
Featured Table Snippet means Google shows the answer with the short table from any website which has a real or related answer of the search query.
How to optimize the website for a featured snippet?
In short, here I will tell you only one thing that makes your blog post of website page easy to read for Google with proper formatting. Whenever you are writing a page content then you should keep a few things in your mind.
- Clear Headline of your Topic
- The paragraph which contains the answer
- List Snippets – Well format Bullet and number points
- Table Snippets – Well format table
- Use some questions in the post.
- You can post FAQs about your topic
You should also know which also related to feature snippets-
1. Featured Instant Answer-
Google Instant answer or Rich answer is working like featured snippets. Google search shows the answer directly to the user without giving any credit to the site owner.
For example – Search in Google “India to USA distance”.
Now check the Google search result, It will directly show you the answer.
2. Featured Knowledge Graph –
If you are searching for any query related to knowledge like Hollywood movies, Music, tourist places or anything then Google search will show the carousel graph with pictures, website name on top of the page.
You can get the example for the knowledge graph, just try to search “Tourist places in Canada”, “Top American Brands”, etc.
3. Featured Review Snippet
A review snippet is a short excerpt of a review or a rating from the main website reviews when Google bot finds the valid reviews or the valid ratings markup, which may show a rich snippet in the Google search that includes stars and other summaries directly from the same website. These type of reviews you can find for real estate website, ticket booking and other websites which support reviews.
(It is not a featured Snippet but it works as a same in Google search result)
Google is not stopped here, if the same user is not satisfied with the answer, then Google search is showing “PAA Box”, which starts with “People Also Ask” box.
In this dynamic box, lots of questions are showing related to the search query, also with short answers on the main page.
